"The future of trade shows: where are we headed, Mr. Ruetz?"
Insights from ITB Berlin, the World's Leading Travel Trade Show.

Ian and Philip didn't know they'd meet each other for this podcast episode but we knew exactly one topic that unites them: Communities! Out came a very open first meeting and some very useful insights on how to build and engage communities.

We gathered a bunch of experts to answer the question on how to travel responsibly in times of flight shame, overtourism and the like. While 'atmosfair' sheds light upon offsetting flights, we get useful tips on how to chose a sustainable tour operator by 'forum anders reisen' and receive insights from 'visit Berlin' on their strategies undertaken to make new neighbourhoods and activities sexy for tourists. There's many lessons learned and one crucial shout out to all travellers: it's time to RETHINK TRAVEL!

Mandy tom Dieck and Timothy Young will introduce AR/ VR within the tourism and cultural heritage context, discuss its opportunities and challenges and provide a number of use cases, its outcomes and lessons learned. Future scenarios and possible developments will be highlighted as part of this talk.

This is a dive deep into the world of NEW luxury tourism. CEO's of well-known hotel brands share their perspectives on how to enhance the experiences of their luxury guests. You'll take away crucial insights on how to build a luxury brand considering the challenge of keeping brand promises and differentiated souls without simply duplicating. The discussion gets heated up once the terms "digital detox" and "digitalization" come up...

Timothy O'Neil-Dunne gained foothold in the travel industry at an early stage, was on the start up team of Expedia and considers himself as an "agent of change". He is very clear about the bright and dark sides that the travel industry brings and shares his thoughts on the importance of listening and transformations in life.

Why Gopinath Parayil (short: Gopi) is a true travel hero? He pioneered when founding one of the first travel companies from India with focus on responsible tourism: The Blue Yonder. They like to call themselves a "Development Intervention Organisation" aiming to create better places for people and communities to live as THE basic foundation for tourism to be sustainable. Listening to Gopi's story he might transform your way of travelling, too.

Get ready for the new TripAdvisor! Face to face with Stephen Kaufer, CEO of TripAdvisor, this interview during ITB Berlin Convention reveals insights into the world's largest travel platform. You'll get to know the importance of trust and sharing experiences in this business and gain first hand knowledge about TripAdvisor's plans on becoming the starting point of every journey.

Andy Owen Jones, CEO and visionary Co-Founder of bd4travel, is talking about the importance of using Big data and AI to understand customer's current and future behavior. How he "fell" into travel technology and finally brought bd4travel to life? He'll tell you!

"Anyone can belong anywhere" - That's what Airbnb is about. The President of Homes of Airbnb, Greg W. Greeley talks about his work at Amazon prime and how he started at Airbnb. The mission of Airbnb: Meaningful and memorable travel as well as a personal connection with the people you're visiting. Get inspired by Greg's story!