Travel Hero Podcast

Travel Hero Podcast

300 seconds with David Roland | TikTok | Travel Search and Discovery

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In this episode, David Roland, Head of Brand Partnerships in DACH at TikTok, joins host Lea Jordan and speaks about travel discovery on TikTok. David shares content insights from the community and discusses how brands can interact with the travel community on TikTok. Make sure to join the TikTok Sessions at the ITB Berlin Convention: TikTok’s Stuart Flint with his keynote 'TikTok Takes Me There: A Journey Through The New Frontier of Travel Search and Discovery' at the Marketing & Distribution Track on Wednesday, 6 March, and Laura Ferrari from Hyatt will join TikTok’s Michael Schumacher for the best practice case presentation of how Hyatt is driving strong results with authentic storytelling on TikTok at the ITB eTravel Track on Thursday, 7 March. Head to itb.com/convention for all the details, mark your calendar, and see you there!


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About this podcast

The tourism industry is full of big achievers and thrilling personalities, real travel heroes! The Travel Hero Podcast by ITB is a series of intimate talks with inspriring minds of the tourism industry about their lives, lessons learned, career tips and deep dive episodes on current trends moving the travel industry.
Happy listening!

by ITB

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